Advertising 101- Its Role in Making a Difference

Every time you see an ad, the website on which the ad is displayed makes money. Advertisers pay websites to include ads in their pages so that you will see them. And when you click on an ad, they make even more money.

Websites also make money using information you give them. The more information you provide websites, the more effectively advertisers can target you, and the more websites can charge advertisers.

There’s an unspoken agreement between you (the user) and websites. They provide you with a free service in exchange for being able to show you ads. That’s basically how websites operate and make money.

And now that you know, you have the power and the corresponding responsibility do something positive with that knowledge.
Here’s the PeopleRipple Plan:

Let’s use this awareness of how advertising works to take small actions that will benefit Others and the World:

We will sell ads. In fact, we’re even developing new, innovative advertising options that provide tremendous value for our advertisers. Why? Because the more money we earn from advertisers, the more we can give to organizations addressing issues we all care about.

We operate a proprietary, in-house advertising system that generates revenue. It’s actually a very effective system that provides phenomenal value to advertisers while limiting the clutter on the website. More importantly, a PORTION OF EVERY DOLLAR which the PeopleRipple’s Advertising system will EVER earn will be donated to Nonprofit Organizations for which our members vote: Feeding the Hungry, Finding a Cure for Cancer, etc.
Coming Soon! Ripple Group for Enlightened Consumers. This group’s mission is to explore ways to flex our collective muscle as consumers.

NOTE:

We will be very transparent with our donations and make reports of our donation activities available for all to see.

The PeopleRipple Plan

PeopleRipple.com is passionate about making a difference through the continual improvement and promotion of a unique Member Experience, called Rippling, and by offering effective Advertising Solutions.

Rippling. We provided the tools, opportunities, and support to get people Rippling. Rippling is taking action to make positive Personal, Social and Global impacts. The more people Rippling, the better the world will be.

Rippling inspires Others to begin Rippling. Just by doing Challenges, more and more people will be introduced to Rippling. And, together, we’ll move one person closer and one action closer to achieving the kind of life and world we want.
Advertising. We are dedicated to providing cost-effective, targeted advertising that yields phenomenal returns for advertisers. We want to Be the Change we want to see in Internet Advertising. We believe that offering innovative, results-driven advertising at an overwhelming value is critical to accomplishing our Mission to Make the World a Better Place.
PeopleRipple Advertising promotes the Win-Win-Win-Win-Win Principle:

Members WIN because they’re not exposed to ad clutter or to ads with offensive content. They also win real prizes which are paid for by advertising revenue.

Advertisers WIN because they get phenomenal advertising.

PeopleRipple.com WINs because it can continue growing and spreading the benefits of Rippling to the world.

Nonprofit Partners WIN because PeopleRipple.com donates a portion of EVERY advertising revenue it will EVER earn to causes for which our members vote.

And when Nonprofit organizations fulfill their missions, the World WINs.